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Marketing planning The CIM recently reported on the potential post Brexit funding outcomes and what it means for marketers and businesses in the South West; the focus was on the material elements that affect marketing planning and the choices that...
FOODS According to Statista, revenue in the UK Chocolate Confectionery segment is forecast to be in the region of £4.848,672.00 in 2019 with the market growing annually by 1.5%. The average per capita consumption should stand at 7.0kg in 2019....
 In the past companies wanting to produce products that met customer needs would have undertaken primary research via focus groups or consumer surveys.  However, the emergence of co-creation strategies are gaining ground. We have taken a look at this and...
According to Mintel, the sugar and gum confectionery market is estimated to see a rise in value of 10.4% between 2015 and 2020, bolstered by increasing prices despite a slight fall in predicted sales. Nevertheless, concerns over the dangers of...
CHOCOLATE   According to Statista, revenue in the UK Chocolate Confectionery segment is forecast to be in the region of £4.848,672.00 in 2019 with the market growing annually by 1.5%. The average per capita consumption should stand at 7.0kg in...
Non alcoholic drinks Data from reported by Nielsen in 2018 showed that the value of non-alcoholic wine in the UK rose by 66% in 2017 (the last year of reporting available), while no-ABV beer showed 37% value growth. One interesting...
    Waitey’s – Artisan producer of curry pastes and chilli jams. According to research conducted by Sainsbury’s, reported in the Daily Express, Brits spend over £30,000 on Indian dishes in their lifetime!  Sales of exotic spices are also on...
    The Real Organic Foods Company Limited As reported by the Soil Association in February 2018, the UK organic sector hit a record value of 2.2 billion in 2017, continuing its trajectory of six years of solid growth with...