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Throughout the Covid crisis consumers have either learnt new buying habits or have increased their use of new buying models. Current research confirms that on-line food sales were up 62% in June compared with February 2020.  Although consumers are now,...
CHARTERED INSTITUTE OF MARKETING ADVICE In its recent article, published on the 26th March 2020, ‘’DRIVE MAXIMUM VALUE FROM ONLINE LEARNING’, the CIM states ‘online training has certainly been an ideal solution for marketing professionals keen to boost their learning...
Online learning recommended to maintain customer engagement during the COVID 19 Crisis. Chartered Institute of Marketing Advice In its recent article, published on the 26th March 2020, ‘’DRIVE MAXIMUM VALUE FROM ONLINE LEARNING’, the CIM states ‘online training has certainly...
THE RISE AND RISE OF ONLINE ENQUIRY FORMS   CIM WEST – COMMENTS – ONLINE ENQUIRY FORMS As reported last Autumn, a CIM contributor commented on the fact that online enquiry forms are seemingly taking over from the provision of...
Trends As reported by the IFE (The International Food and Drink event) earlier this year, the fast growing snack market is now worth a huge £365m, growing 1.5% over the past year. Furthermore, 39% of British consumers are more likely...
FOOD Research – UK Cheese market As reported by AHDB Dairy on 12 September 2019, UK Cheese sales grew in volume by 2.1% with soft continentals performing particularly well at 7.7%.  This concurs with the last research report from EuroMonitor...
 FOOD COOKING ACCESSORIES – RESEARCH As reported last Autumn by the CBI in its report ‘Which trends offer opportunities in the EU Spices and Herbs market? it states that the European/British demand for spices and herbs continues to grow. This...
Passing on pointers for Marketing in Gloucestershire and the South West SUCCESSFUL COMMUNICATIONS AS REPORTED BY THE CIM 26 JUNE 2019   In its June 26th news article, ‘The single biggest problem in communication is the illusion that it has...
PASSING ON SIX POINTERS FOR SUCCESSFUL CONTENT MARKETING, AS PRESENTED AT A CIM WALES MARKETING MASTERCLASS. Consider the role of PR in your SEO strategy To prove to Google that your website is important, you need to secure good quality...
FOOD   The Carved Angel Interestingly named, The Carved Angel, who specialise in a selection of luxury puddings and condiments, hail from Dartmouth, Devon.  The brainchild of Chef Joyce Molyneux, who originally named the business after a gift given to...